Southeast Asia Antimicrobial Coatings Industry Forecast: Key Players and Growth Analysis 2023-2028

Southeast Asia Antimicrobial Coatings Market Projected to Expand at 12.35% CAGR Through 2028

The Southeast Asia Antimicrobial Coatings Market is projected to grow at a CAGR of around 12.35% during the forecast period, i.e., 2023-28. The factors, such as the rising application of antimicrobial coatings in the industries such as consumer goods, medical devices, etc., and growing awareness among people to minimize infection rates by using antimicrobial-based home paints, are widely supporting the market growth.

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Strategic Takeaways from the Report:

Market Sizing and Forecasting
Regulatory and Policy Influence
Competitive Trends and M&A Activity
Innovation Drivers and Disruptive Technologies
Investment Hotspots and Emerging Niches
Geographical Dynamics and Trade Flows

Southeast Asia Antimicrobial Coatings Market Segment Overview & Classification

This market is categorized to offer targeted insights across various operational and consumer-related verticals.

Segment List:

By Material

Silver
Copper
Titanium
Others (Polymeric, Zinc, Organic, etc.)

Among them, Silver-based antimicrobial coatings acquired a major market share due to their higher efficacy against a broad range of viruses, bacteria, and other microbes. The primary demand for these types of coatings is derived from the healthcare industry, especially for medical devices such as surgical instruments, MRI & CT scanners, etc., to prevent microbial accumulation.

By Form

Liquid
- Solvent Borne Coatings
- Water-Borne Coatings
Powder
Aerosol

Here, Liquid coatings gained a significant share due to their highly soluble nature & ability to impart highly finished textures on surfaces where they are applied. In addition to surface protectants, decorative paints, and lacquers, liquid antimicrobial coatings are also in demand in the manufacturing industry. Further, the need for this form of coating is significantly emerging from automotive manufacturers across the region due to their ease of use & solubility. Owing to this, companies such as BR Shield are increasingly manufacturing this form of coating to grab emerging revenue opportunities.

By End Users

Building and Construction
Food Processing
Consumer Goods
Healthcare
Automotive
Others (Marine, Textile, etc.)

Of them all, Healthcare industries are expected to acquire the largest share owing to the wide application of antimicrobial coatings in medical devices & equipment. The infection rate in hospitals tends to be higher, making it essential for hospitals to safeguard not only the patients & visitors but also their staff. Further, healthcare units across Indonesia, Malaysia, etc., are progressively adopting these coatings for hospital interiors, devices, and other infrastructure to minimize the infection rate. Hence, this has accelerated the demand for these coatings from the healthcare industry.

By Country

Philippines
Singapore
Indonesia
Malaysia
Thailand
Vietnam
Rest of Southeast Asia.

Of all the countries across Southeast Asia, the demand for antimicrobial coatings has majorly arisen from Indonesia, owing to the presence of a large number of food packaging industries, automotive manufacturers, pharmaceuticals, etc. The major end-user of antimicrobial coatings in Indonesia is the aluminum can industry, owing to the greater adoption of cans in food & beverage, cosmetics, and home care products due to the implementation of the ban on plastic cans by the government.

These divisions help clarify demand patterns and expected shifts.

Market Driver

Rising Adoption of Antimicrobial Coatings in HVAC Systems to Improve Air Quality - Antimicrobial coatings are widely used as a protective shield in the buildings such as schools, offices, restaurants, public venues, and residential buildings. However, with the growing awareness among the residents for using effective HVAC equipment, the demand for these coatings to protect the ductwork from harmful microbial growth has notably surged the sales of these coatings, designed specifically for their application on the surface of HVAC products. The deteriorating air quality in the Southeast Asia region has increased the need for high-quality air-purification systems, thereby proliferating the adoption of these coatings by HVAC manufacturers.

Further, these coatings are applied on the surface of the duct of air conditioners, thereby purifying & improving the quality of the air. Along with this, companies such as, have launched specialty antimicrobial coatings designed specifically for HVAC products. Therefore, the wider adoption of these coatings in maintaining indoor air quality in air handling systems, such as ventilation, heating, etc., has further supported regional market growth.

Southeast Asia Antimicrobial Coatings Market Competitive Snapshot from 2023-2028

The report highlights established and emerging players in the global Southeast Asia Antimicrobial Coatings Market, evaluating their strengths, challenges, and potential for innovation.

Key Competitors Include:

PPG Industries, Inc.
Everbrite, Inc.
Akzo Nobel N.V.
Axalta Coating Systems
Specialty Coating Systems, Inc.
Koninklijke DSM N.V.
The Sherwin-Williams Company
Toyo Ink Co. Ltd
TOA Paint (Thailand) Public Company Limited
Teknos Group
Others.

Their activities include partnerships, product launches, and geographic expansions.

Southeast Asia Antimicrobial Coatings Industry Trends

Metal-based Antimicrobial Coatings Are Gaining Traction Owing to Less Chemical Composition - The adoption of metal-based antimicrobial coatings by the food & beverage and consumer goods industry is significantly rising owing to their strong self-cleaning properties. These coatings have a stainless steel appearance & do not oxidize, showing a marginally strong effect compared to the traditional antimicrobial coatings. As these coatings are based on the photocatalytic effect, the chemical composition of the coatings is lower, making them a better choice for active packaging solutions in the food & beverage industry. The prominent features such as reduction of bioburden, a killing rate of around 99% in less than 30 minutes, in the presence of UV light, and within 60 minutes in the dark could be the potential reason for the widespread adoption in the forecast years by the consumer goods industries.

Further, the growing concern among consumers related to the harsh chemicals used in the formation of these coatings has resulted in the mitigation of the companies towards metal-based coatings. Hence, more industries from different sectors, such as food & beverage, consumer goods, etc., are likely to adopt these trending coatings to impart long-term anti-bacterial effects on the surfaces of the products.

Frequently Asked Questions (FAQs):

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