According to recent findings, the  India Men’s Grooming Market is estimated to grow at a CAGR of around 12.1% during the forecast period, i.e., 2024-30.

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India Men’s Grooming Overview:

The market growth imputes the increasing awareness about health, wellness, and personal care among men driven by changing societal norms that place greater emphasis on personal grooming and presentation. With the rise of social media & exposure to global beauty standards, a considerable share of Indian men, have become more conscious of their appearance and are actively seeking ways to enhance it. Additionally, the influence of celebrities and influencers showcasing well-groomed looks has further encouraged men to pay attention to their grooming habits in the country.

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India Men’s Grooming Outlook and Future Trends :

Shifting Consumer Preference Towards Natural & Organic Personal Care Products to Proliferate Market Growth – The heightened awareness about the potentially harmful effects of synthetic chemicals commonly found in traditional grooming products is leading consumers to seek safer alternatives. Additionally, the desire for sustainable & eco-friendly options aligns with a growing global consciousness towards environmental preservation and ethical consumerism, further fuelling the demand for organic & natural personal care products.

The rise of social media and online influencers advocating for natural living and clean beauty is also playing an influential role in changing consumer perceptions of natural & organic products. These changing perceptions are significantly leading men to adopt products made with natural ingredients, hence surging their demand in the market. Consequently, manufacturers such as Unilever, P&C, etc., have been launching innovative & tailored natural men's grooming products to cater to this trending demand.

Global India Men’s Grooming Segmentation Analysis:

By Category

• Shaving
  • Shaving Foam, Cream & Gel -Market Size & Forecast 2019-2030F, USD Million
  • After Shave Lotion - Market Size & Forecast 2019-2030F, USD Million
  • Razor Blade - Market Size & Forecast 2019-2030F, USD Million
    • Disposable Blades- Market Size & Forecast 2019-2030F, USD Million
    • Blade Systems- Market Size & Forecast 2019-2030F, USD Million
  • Electric Product (Trimmer) - Market Size & Forecast 2019-2030F, USD Million
• Skin Care
  • Face Care- Market Size & Forecast 2019-2030F, USD Million
  • Body Care- Market Size & Forecast 2019-2030F, USD Million
• Hair Care
  • Shampoo- Market Size & Forecast 2019-2030F, USD Million
  • Conditioner- Market Size & Forecast 2019-2030F, USD Million
  • Oil-Market Size & Forecast 2019-2030F, USD Million
  • Others (Gel, Spray & Serum, etc.)- Market Size & Forecast 2019-2030F, USD Million
• Fragrance
  • Deodorants- Market Size & Forecast 2019-2030F, USD Million
  • Perfume (EDT, Cologne) - Market Size & Forecast 2019-2030F, USD Million

According to reports, The Skin Care segment is anticipated to hold a major share of the India Men's Grooming Market during the forecast period, owing to the increasing consumer inclination towards body and face care products.

By Price Category

• Shaving- Market Size & Forecast 2019-2030F, USD Million
  • Premium- Market Size & Forecast 2019-2030F, USD Million
  • General- Market Size & Forecast 2019-2030F, USD Million
• Skin Care- Market Size & Forecast 2019-2030F, USD Million
  • Premium- Market Size & Forecast 2019-2030F, USD Million
  • General- Market Size & Forecast 2019-2030F, USD Million
• Hair Care- Market Size & Forecast 2019-2030F, USD Million
  • Premium- Market Size & Forecast 2019-2030F, USD Million
  • General- Market Size & Forecast 2019-2030F, USD Million
• Fragrance- Market Size & Forecast 2019-2030F, USD Million
  • Premium- Market Size & Forecast 2019-2030F, USD Million
  • General- Market Size & Forecast 2019-2030F, USD Million

By Sales Channel

• Offline- Market Size & Forecast 2019-2030F, USD Million
  • Specialty Stores- Market Size & Forecast 2019-2030F, USD Million
  • Supermarkets/Hypermarkets- Market Size & Forecast 2019-2030F, USD Million
  • General Stores- Market Size & Forecast 2019-2030F, USD Million
• Online- Market Size & Forecast 2019-2030F, USD Million

According to reports, The widespread adoption of internet connectivity and smartphones in India is greatly improving access to Online Platforms, making shopping more convenient.

By Region

• North
• East
• West
•  

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Some of the Market players in the Global India Men’s Grooming are:

• Colgate Palmolive India Ltd.
• Hindustan Unilever, Ltd.
• Vini Cosmetics, Pvt. Ltd
• Malhotra Shaving Products, Pvt. Ltd.
• Marico, Ltd.
• Estée Lauder Inc
• Reckitt Benckiser (India) Ltd
• Beiersdorf India Pvt. Limited
• McNroe India, Pvt. Ltd.
• Emami Ltd.
• VLCC Health Care Limited
• Godrej Consumer Products Ltd.
• L'Oréal India Pvt. Ltd.
• Procter & Gamble Hygiene & Health Care Ltd
• VI John Group
• Others.

India Men’s Grooming Recent Development:

• 2023: Beardo, a male grooming brand in India introduced its ammonia-free permanent hair colour range for men in India.

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Research Methodology Summary

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